Brand Photography Client Case Study – Petal Creations

Graham Baker Photography

Graham Baker Photography

Petal Creations – Kent Florist – Brand Photography Session

Petal Creations Kent Florist

Had a brilliant early morning, working on a branding & behind-the-scenes session, with Carol of Petal Creations Florists; a Kent florist based in Cliffe, Rochester. Although a little nervous to start with; after a quick chat and a coffee, it was out to her ‘studio’ and workshop to watch her at work. Putting together the bouquets, table displays and buttonholes for a local Kent wedding later that day.

That said the nerves were put aside pretty quickly, and it was clear from watching Carol work how much she loves what she does. The attention to detail and the care she took bringing the individual flowers together into beautiful bouquets made it obvious!
Carol is going to be using the images on her website, so that she give her clients an insight into her values and tell ‘her story’. The photographs are also going to be used on her social media profiles to boost engagement and give her audience an insight into how she goes the extra mile for her clients.
Petal Creations Kent Florist

What inspired you to start Petal Creations (Kent Florist)?

“I have always been interested in anything artistic as I was not an academic at school and my first job (many years ago!) in Knightsbridge London was as a trainee window dresser for an exclusive ladies wear shop. Part of the training involved Floristry and my love of flowers started there.”

Petal Creations Kent Florist

What’s unique about Petal Creations that you’d like everyone to know about?

“I stopped working to be a full-time mum and spent the next 20 years enjoying family life but I always had a great passion for flowers and created funeral and wedding flowers for family and friends to keep my hand in. As I began to have more spare time I enlisted on a refreshment floristry course and started my own business Petal Creations Florist. being a freelance Kent-based florist who works from home I can concentrate solely on my client and feel that I give a very personable service.”

Petal Creations Kent Florist
Petal Creations Kent Florist

What’s your top advice to someone who would benefit from what you do / or looking for a florist?

My advice to finding a florist especially for weddings and funerals is to find someone like myself who is passionate about producing top work with great ideas and sympathetic to your needs, as well as being knowledgeable of flowers.

Petal Creations Kent Florist

Who’s been some of the key people who are instrumental to your inspiration?

” I belong to several Kent florist groups and my favourite top florist on Facebook to get great inspiration/ideas from them. My work is now mainly recommended and I think this is due to my love of using new flowers and never ‘making do’.”

What did you learn from working with me at Graham Baker Photography?

Graham Baker Photography has given me the confidence to strive for more and I’m going to use the images and what Graham has taught me about personal branding to promote myself and my business, as well as expand for the future. Thank you, Graham!”

Petal Creations Kent Florist
“After meeting with Graham and listening to his advise on the importance of creating the right image for my business website and social media, I booked a personal branding photo shoot with him.

I was nervous but he kept things relaxed and fun and soon I was feeling happy and confident that I had made the right choice in choosing Graham. He was patient and explained everything clearly. Graham gave great direction and he had lots of tips on how to use the images online.

Graham is professional and trustworthy and I am very much looking forward to working with him on future projects.”
Petal Creations Kent Florist
Carol Hassell
Petal Creations

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