360 VIRTUAL TOURS
Do you struggle to convey the unique features and benefits of your location-based business?
Customer Retention Rate On Your Website
Google will credit your website in it’s rankings with the increased time people spend looking around your new 360 Virtual Tour.
More Clicks
Listings with a virtual tour are clicked on 40% more than those without.
Google Verification
Virtual tours on a listing increase interest by 100%
More Time
Websites with a virtual tour are viewed for 5-10 longer than those without
A 360 Virtual Tour in action
Just as your time is precious, so is that of your potential clients. A 360 virtual tour is an engaging format that is proven to captivate and inform your customers.
EXPLORE THE WORLD
WITHOUT LEAVING YOUR HOME.
It allows prospective clients the opportunity to explore freely, and in their own time, getting to experience your business from their perspective. This saves you the precious resource of time.
Another significant benefit to consider is that 360 photography is versatile and can be repurposed in many ways to increase your reach and lead generation.
The popularity of 360 virtual tours is growing rapidly and with the technology improving all the time, you can guarantee that if your business is part of a physical location then there will be a business just like yours right now, using 360 photography to attract the same clients as yours to their businesses.
EDUCATE
- Show rather than tell your visitor what you can do for them
- Let your visitors see what to expect when they come to you
- Include information, and media for lead generation
ENGAGE
- Give a reason for your visitors to stay longer on your website
- Interactive elements that lead clients through your sales process
- Visitors & clients can explore your tour freely
ENTERTAIN
- Create unique ways to use interactive elements within your tour
- For example hidden prizes or discount codes or competitions
- It’s fun! Who doesn’t like to have a good nose around!
Case Study
Even with just a small venue, Finchwood Aesthetics was able to benefit from having a 360 Virtual Tour added to their website.
FAQs about 360 Virtual Tours
I have over 12 years experience in the photography and video business – including significant experience as a virtual tour photographer using 360 photography.
Additionally, I’m a Google trusted photographer working with businesses like yours to produce 360 photographs on Google Streetview.
As a trusted visual advisor, I work with you to understand your needs and continue to support your visual storytelling. Plus how to use your virtual tour to the best effect as a long-term asset and ROI for your business.
When you start to think about the capabilities, the opportunities for education, engaging and entertainment are endless. Here are just a few examples of the more well known uses:
- Retail / Services
- Entertainment
- Museums & Galleries
- Real Estate / Lettings / AirBnB
- Travel & Tourism
- Interactive online training
Made from a set of special 360° panoramic images taken at the location.
Sometimes with a dedicated 360 camera and other times using a regular camera with special brackets to rotate the camera manually
The images are then stitched together into something called an equirectangular image. These special images are then connected together using software to create an interactive “walk through” experience.
- The shoot time
- Virtual Tour – works on web and mobile
- The 360 photographs – work directly on Facebook
- Google My Business uploads
- Additional video files – e.g. featured products/services embedded in the tour
- Free hosting for the first year (small ongoing fee thereafter)
I cover all of UK – although the majority of my clients are London, Kent, Surrey & Sussex based
Recent changes to Google and its’ favouring mobile optimised content gives you a significant return on your investment.
Digital Experience
Make an impact.
It’s safe to say that in today’s digital world, the driving forces in marketing are images and video. So, standing out and making a good first impression is going to be a vital part of your marketing message.
Lead the way.
Early adopters and businesses are using interactive images to enhance their client’s experience and increase sales in their respective industries.
Unsure if a 360 virtual tour is the right visual asset for your business at this time?
Whether you already know what visual content you need or if you’re struggling to create on-brand images & videos then schedule a no-obligation chat to see how I can help you connect with the clients you want.
Not ready for a call? Have more questions? Click here to receive more information
Click here to book your phone consultation with me.
